Focalytic clients include some of the largest companies in the US and internationally. We are also particularly helpful to small business owners, proprietors, and managers. If you have access to conversation (and who doesn't) and are looking for a way to analyze the content, you've come to the right place. For over 25 years, we've been working with businesses to solve problems, provide insights, answer business questions, and drive business success. Testimonials from some of our clients can be found here!
We often help:
Business Executives, C-Level leadership, and Business Managers
We help them understand the details of their business in easily interpreted ways through dashboards and visualization of business intelligence, competitive intelligence, conversation analysis, and survey data.
Market Research Managers
We drive their understanding, insights, and strategic process to streamline market research initiatives, focus on the "right" market research approach, and minimize market research costs through our content analysis techniques.
Marketers and Advertisers
We test their content using text analysis techniques of conversational data, understand how the consumer views what is being presented, and improve content for the future so that advertising dollars are being spent in effective ways that drive business and brand and product understanding.
Candidates, Committees, and the Media
Understand political competition, differences between the pundits and candidates themselves, streamline the message, and understand the voice.
Businesses
That need to understand "The Conversation" and its impact on the revenue stream.